Postmodern Paint Set: Vernacular Edition

This is a paint set that explores the nature of the vernacular postmodern movement in design which was a general break from the standardization that stemmed from the Bauhaus movement. The identity name, “Quirk it” is a kind of portmanteau of the phrase “twerk it” and the word “quirky”, borrowing elements of both in the same way that the artists of the movement borrowed from the world around them.
Role
Student – University of Houston
Categories
Branding // Packaging Design

When Past Ideas Become Present Designs

Each component of the set is designed to highlight that practice of borrowing from the past by referencing the typography and illustrations of vernacular designers. Together, the pieces of the set convey the beauty of the unique nature that was vernacular design’s need to expand all possibilities.